16-30: You dabble in corporate philanthropy. Perhaps you give generously but can’t put your arms around specific returns. You’re not alone. Most business leaders give this response. To enjoy even more positive returns, adopt a more proactive approach. Consider your current business strategy. Do you need to support employee growth or gain new customers? While you can obtain both, choose one to start. If you select employees, find nonprofits that offer employee engagement experiences to enhance firm loyalty. If you prioritize new customers, seek causes where customers gather. Seek out some new partners. Download 101 Questions to Ask Before You Invest in a Nonprofit today. You’ll improve your results and make better decision before you give your time or money.