It’s summer, so you fire up your barbecue. Whether you cook steak, chicken, or tofu, it’s a thin line between raw, outstanding, and charred. Likewise, when you plan your strategy work, even though many claim expertise, it takes experience and know how to cook up success.
By success, I mean, clarity, consensus, and enthusiasm about your future. I also mean, the peace of mind you gain when your organization creates a surplus. New clients tell me they’re frustrated and bored with their existing strategy development process. Often you and your boards get served the same old, same old methods, such as SWOT.
Generic strategies, such as, “Let’s grow our donors, customers, and social media.”
Massive, wishful, and under-resourced assignments, such as, “We’ll add another event to triple our revenue.”
You don’t use the strategy, instead, you hide it
When you complete everything recommended, the needle remains stuck.
You hesitate to go through the strategy building process again to arrive in the same place. The truth is that effective strategy creation takes more than just going on a retreat. Big picture, your efforts launch you toward your vision and saves time.
Imagine, your strategy’s not just in writing-instead, it’s in the hearts and heads of your board, staff, and supporters. Everyone’s buzzing about your nonprofit. You don’t feel like Sisyphus pushing the ball up the eternal hill anymore. You too busy sprinting to keep up with your supporters.
What makes this difference? Leadership that:
1. Taps your vision, so you remember your dreams and dream new ones.
2. Opens a big umbrella to provide room for everyone to give input
3. Decisions based on objectives, alternatives, and risks
How will you know you succeeded?
Your core brilliance shines brighter than last year. You can’t wait to bring out that brilliance. You sing in the shower on Monday mornings and nod with satisfaction on Friday afternoons.