February 10, 2020

Do You Have a Broken-Cash-Machine Habit?

To thrive, you eliminate processes that provide little or no rewards. Here’s a process you might still use that needs your attention: The Broken-Cash Machine Habit.

What is the Broken-Cash Machine Habit?

It’s a human tendency to seek money from places that once funded you but are now barren.

For example, you

Call a donor repeatedly who funded you a decade ago. The donor doesn’t take your calls,
Request grants from a foundation that funded you once–but never funded anyone twice, or
Chase after a sponsor when the relationship soured years ago.

These, dear readers, and similar activities demonstrate a Broken-Cash Machine Habit. We, as a species, return to the places that once provided resources. Working cash machines reward you.

Going to broken ones is the problem.

You want to use this human tendency to return to resources when it serves you and overrule it when it stunts your growth.

When you eliminate this habit, you focus your energy on obtaining revenue with the highest chances of success.

You have a river of opportunities outside your door. Seek them.

Your Not-to-Do Tip:

STOP Visiting Broken Cash Machines

fundraising planning

Author

Karen Eber Davis

Karen Eber Davis provides customized advising and coaching around nonprofit strategy and board development. People leaders hire her to bring clarity to sticky situations, break through barriers that seem insurmountable, and align people for better futures. She is the author of 7 Nonprofit Income Streams and Let's Raise Nonprofit Millions Together.

Do You Have a Broken-Cash-Machine Habit?

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