As a nonprofit CEO, you face two distinct kinds of challenges:
1. Ones that need big sweeping solutions and
2. Issues that require small, practical, and constant actions.
Thanking your board is a way that encourages them to engage more is the latter.
Of course, you already say thank you. And you say it often. But you might wonder, is that enough? And, you might have a nagging feeling that the gratitude you’re expressing isn’t sticking, being heard, or may even seem like you’re buttering up your board for a favor.
If you’re concerned about thanking your board, you’re right. Studies show that we express less gratitude than we think we do. And, too often, we say generic thanks, and we fail to make our thanks personal and specific. Then there’s the danger of embarrassing board members, which leads to awkwardness for everyone.
Besides keeping your board members, gratitude makes board members perform better. People remember gratitude and cherish it more than you think. How can you regularly thank your board? This video shows you how to create a board gratitude system that keeps offering thanks to your board, just something you do regularly.
00:00 The Board Thank You Challenge
00:21 The Board Recognition Chart
00:38 Practical Gratitude Ideas
01:05 Personalize Your Board Recognition Chart
For more on how to Thank Your Donors watch this video.
The Board Recognition Chart mentioned in the video is here.
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