Above is Karen’s Member Motivation Continuum. Use it to explore your membership program. The Continuum identifies five different membership motivations. From left to right, member motivation moves from intrinsic, coming from inside the member, to extrinsic, coming from external motivation. The later includes the use of tools such as peer pressure and gifts. You members may be motivated by one or more of the motivations pictured.
Use the tool answers questions such as–
Karen Eber Davis provides customized advising and coaching around nonprofit strategy and board development. People leaders hire her to bring clarity to sticky situations, break through barriers that seem insurmountable, and align people for better futures. She is the author of 7 Nonprofit Income Streams and Let's Raise Nonprofit Millions Together.
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