Do you want to motivate new donors to give to your organization? How about encouraging those already committed to donating at a higher level? Would you like to create meaningful ways to thank your donors? Finally, do you want to establish equivalent recognitions to avoid lavishing unfair attention or slighting anyone? If yes, you will find a gift recognition chart helpful. Here are the steps to develop a chart for your organization.
Find examples of recognition opportunities offered by other non-profits. Many non-profits list their websites’ opportunities—key gift recognition and sponsorship benefits into a search engine. Narrow the results by adding your sector to the terms, e.g., theatre, museum, or housing.
Here is an example sponsorship package for an innovative nonprofit flight school that teaches children how to sprout wings and fly:
You can choose from several levels of sponsorship. Contact Ollie Wright at 727-800-4000 for more information
* A Flight Day represents a VIP sponsorship day, where the sponsor receives VIP treatment at the school.
What does the IRS allow? While this is not a legal treatise, the IRS allows recognition in various forms, e.g., public thanks to naming buildings and programs. Generally, dinners and similar gifts run into quid pro quid tests. For these, you must deduct the value of the items from the gifts total for tax purposes. Obtain specific advice from your accountant.
For more on how to thank your donors and supporters, check this article, 20 Ways to Say Thanks.
For more on growing nonprofit donations read:
Get free practical nonprofit tools, innovative insights, and valuable opportunities just for nonprofit CEOs in your inbox. Sign up today to receive your copy of “Top 5 Resources for Nonprofit Board Recruitment.”