Karen’s Unexpected Minor, Major and Mega Gifts Attraction Review

Unlock the Power of First Impressions with Quick Impressions

This service focuses on one of two levels of unexpected gift activities available to nonprofits.* Attraction activities enhance fundraising and management, but their main goal is to convince donors and funders to arrive on your threshold with a gift in hand.

Quick Impressions (QI) pay off when prospective donors or funders actively seek philanthropic activities. It answers the question, what passive activities can we do to help investors to know we’re the ones? QI ensures that offer supporters, who decide on their own, where to invest what they need to pick you 24-7.

The program springs from my 2014 book, 7 Nonprofit Incomes Steams, after which I began to explore the eighth stream, unexpected revenue. QI is based on my work and research into 1,000+ nonprofits.

QI is about removing barriers, ensuring nonprofits are competitive compared to peers getting large gifts, confidential data gathering, and expert objectivity. People often discover stuff no one else will tell them or knows to say. It’s designed to clean up the obvious surface level that might discourage donors, funders, and even investors from investing.

QI works like this:

1. You reach out by email or request a chat. We briefly discuss your nonprofit and explore whether QI is a good fit. If yes,

2. I send a list of materials to gather and an invoice via email. You submit your payment and the materials or links to them.

3. I conduct the QI analysis, including interviewing you and others.

Overall, QI addresses these main elements, providing you with an objective, impartial expert review of:

  • The clarity, soundness, and alignment of your vision, mission, values, strategy, and finances from an expert’s perspective
  • How you compare to your competitors
  • Your reputation, honest feedback including input from selected community members about your strengths and opportunities-because “you don’t know what you don’t know”
  • Your collective public impressions are measured against windfall and unsolicited major gift recipients from our database.
  • Investment readiness—a measure of your ability to respond quickly to unexpected and distinct donor and funder opportunities so you create value for them and your nonprofit.

4. As I compile the results, we discuss and decode them. You’ll also receive options—most of them evergreen—to increase your over-the-threshold gifts, from the most critical to the least, and the potential impact of these options.


I got you. A lot of stuff is out there promising an easy way to make money. And you or someone in your nonprofit has been hurt by it. If you’re looking for a quick fix, search for emergency nonprofit funding. Or, to fix an intractable income challenge, sit down with your board and hammer out a strategy. If you seek an objective assessment based on in-depth, external knowledge to maximize your chances of attracting donors, take Step 1. above, “reach out by email or request a chat.”

Most nonprofits experience visible differences in their over-the-threshold support early in the process. Moreover, they’re encouraged by what is going for them and excited to see how much low-hanging fruit exists. The big takeaway is that most over-the-threshold gifts arrive, and you discover more of your unique success formula so you can do more of it. The even bigger takeaway is the holistic understanding you get about your work and how to unleash more of your potential.

More About How it Works

Location. Remote, via Zoom, telephone, and email.

Duration. From commencement to completion, approximately three months.

Deliverables. Expertise and advice during the review, including a verbal final report, with the executive director and one other.

Guidance. Up to one month of advice involving emails and one “official” agenda-driven interaction. To maximize this value, you log questions so we can address them together. We don’t count the quick phone calls or email exchanges during the 30 days.

Participation Requirements. A principal or someone with access gathers materials and roughly two hours for information collection. Principals and critical leaders participate in the phone calls and homework, as appropriate.

Cost. $3,500

Payment Terms

The fee is payable in full when you begin the process via ACH, check, or credit card (+3 percent.)

Note. With Quick Impressions, you’re entitled to a $2,000 reduction on our advisory program within a year of commencement.

* The second level is Close Looks. That is, nonprofit investors or their advisor who research nonprofits in-depth.  Nonprofits who want to standout under this kind of scrutiny can elect to make this the focus on our advisory program.

The Salvation Army

Karen always helps us think outside the box and focus on what we can do and how to make it work.

Working with her is fantastic, easy, logical, and effective—it absolutely saved us time and money and helped us raise over a million dollars.

Christine M. Smith, The Salvation Army

Maternal mental health policy center

We were beyond impressed with the insights Karen shared in the Quick Impressions Review. The practical and eye-opening feedback provided common-sense solutions—that can be elusive in our complex field. We promptly implemented the recommendations and look forward to reaping the benefits.

Joy Burkhard,Policy Center for Maternal Mental Health


I highly recommend Karen. We got eye-opening feedback we never would have gotten on our own.

Her understanding of our organization, donors, and income streams gave us confidence.

Sarah Pallone, Habitat for Humanity

Why Should YOU Invest in Quick Impressions?

Thinking about Quick Impressions for your nonprofit? Here’s why it’s a game-changer:

  1. First Impressions that Stick:

Quick Impressions ensures your nonprofit makes you stand out in the eyes of potential supporters.

  1. Tailored Insights:

An expert dives deep into your organization’s nonprofit, giving you a clear picture and comparing how you stack up against others.

  1. Keep Your Reputation in Check:

QI gathers confidential feedback to help you manage your reputation and fix any issues turning supporters off.

  1. Optimized for Big Gifts:

Be ready to answer: what do you REALLY need? QI ensures you’re prepared for unexpected opportunities

  1. Honest and Objective Review:

No sugar-coating here. QI offers an unbiased review, bringing fresh insights that you might not get from an internal assessment.

  1. See the Big Picture:

Beyond fundraising, QI gives you a holistic view of your nonprofit’s potential and unique assets.

  1. Results You Can See:

Organizations often notice a positive shift in support early on. QI uncovers easy wins that you might have missed.

  1. Expert Guidance Made Simple:

Karen walks you through the results, providing straightforward options to boost supporters’ impressions.

  1. Budget-Friendly Boost:

At $3,500, QI won’t break the bank, especially considering the potential boost to your revenue. Plus, there’s a $2,000 reduction on the advisory program within a year.

Ready to take your nonprofit to the next level? Unlock the power of first impressions with Quick Impressions.


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